Tatari is the TV advertising platform behind many big retailers such as Vuori, Rothy’s, Daily Harvest, Nectar Sleep, Quip, and more.
Advertising on TV is now a digital-like experience: measureable, real-time results, with the ability to manage a campaign in small or big doses.
Many brands exhaust Facebook, Google and other paid advertising channels so they turn to TV to scale and reach unique and highly-engaged audiences. And in today’s environment, people are at home binge-watching their favorite Hulu series and tuning into live sports more than ever before.
Now’s the time to get started on TV and get your brand in front of millions of potential new customers.
Understand the impact of TV
- In one click, install Tatari Tag Manager (pixel) so Tatari can accurately measure your TV campaigns with our industry-leading methodologies.
- Find next-day reporting in your Tatari dashboard with the metrics you care most about: cost per visitor (CPV), cost per install (CPI), cost per acquisition (CPA), reach, frequency, ROAS, and more.
- Automatically ingest granular TV response data into your internal tools or third-party attribution provider for deeper analysis.
Use data to drive TV ad-buying decisions
Ad agencies focus on projected ratings and impressions but we rely heavily on data and analytics to inform your media buying strategy. We look behind the scenes at how each creative performed, website visits, and a detailed analysis of network performance to build your media plan.
About Tatari
Tatari is a technology platform that has turned TV advertising into a digital-like experience, both with respect to measurement and media-buying. We do this for both linear TV and streaming campaigns. We are not a media buying agency and neither are our people—most of us are engineers and data scientists by training, and we love numbers.
Tatari uses data science to deploy patent-pending approaches to measure TV advertising and optimize the bidding process for ad inventory. Our proprietary data science methodology shows the true incremental lift from an ad campaign and when people take action after viewing an ad; whether it's minutes after viewing or 30 days later.
Pricing
There is no cost to install Tatari Tag Manager (pixel) however you need to be a current Tatari client. Get started with as low as $75k for your initial TV pilot campaign.
Get Started
If you’re ready to learn more about TV, contact us before you install this Shopify app. If you’re currently a Tatari client, add this app to easily set up Tatari Tag Manager. In just a few clicks, we’ll add the pixel across your website—no additional work required.